Attribution Integration

Looker Studio Performance Dashboard

Secure tracking dashboard mapping daily ad expenditures, channel conversions, and return metric outcomes across active accounts.

Client Performance: Attribution Portal

Dynamic statistics for Media Buying Agency partner campaigns

Last 30 Days Live Attribution
Total Spend Managed
₹12,45,600
+8.5% spend efficiency
Conversions (Leads/Sales)
8,940
+12.4% vs last period
Blended CPA
₹139
-6.2% CPA reduction
Attributed Revenue
₹54,80,640
4.4x Blended ROAS
Daily ROAS Trend Index
Target ROI line: 3.5x
Week 1
Week 2
Week 3
Week 4
Week 5
Spend by Channel
Google Ads (PPC)
45%
Meta Social Ads
35%
Advanced OTT TV
15%
Transit OOH
5%

Active Campaign Performance

Campaign Name Channel Spend Conversions CPA ROAS Status
Museum of Illusions Delhi Meta Social Ads ₹2,50,000 1,850 ₹135 4.2x Scaling
RUJO Boots D2C Store Google Shopping ₹4,20,000 2,940 ₹142 5.8x Scaling
Wingstop Metro Takeout IPL Sports-Sync ₹1,80,000 1,280 ₹140 5.6x Optimized
Typhoon Passes Jaipur Weather API Ads ₹1,50,000 1,120 ₹133 4.5x Optimized
Mattel Festive Uno OOH Retargeting ₹1,20,000 810 ₹148 3.5x Audit